by Ray Cruz | Mar 9, 2020 | Marketing
Customer Engagement Amplified Gamification is exciting because it can drive attendee traffic, capture leads and secure important research data on your product or service and be fun all at the same time. According to Jane McGonigal, Game Designer and author of...
by Ray Cruz | Feb 28, 2020 | Marketing
Making the important decision to exhibit at a trade show is difficult enough without having to be weighed down by doubts of whether or not it’s even worth it. Doubts from previous shows can creep in. Were there fewer attendees? Was another exhibit more attractive?...
by Ray Cruz | Feb 26, 2020 | Marketing
Strategic Marketing: A Check List There’s no denying that even two decades into the 21st Century, companies continue to recognize the high marketing and investment value of showcasing at a trade show—an interactive, visually-arresting way to push your company’s...
by Ray Cruz | Feb 7, 2020 | Marketing
Trade show exhibits help transform your ideas into a visually-impactful marketing tool, simply because there’s nothing better than in-person, face-to-face networking opportunities for piquing people’s interest and, potentially, generating sales leads. Unfortunately,...
by Ray Cruz | Jan 29, 2020 | Graphics
Chicago, IL—For more than 50 Years, Star has remained a reliable, trusted partner for our clients by continuously providing innovative and visually-stunning exhibits and event structures. Part of staying current in the latest methods and innovations of our highly...
