by Ray Cruz | Oct 31, 2022 | Business, Design, Events, Exhibits, Marketing, Tips & Tricks
An effective exhibit design is key to a successful trade show experience for any exhibitor. The design needs to help differentiate that company from their competition and be visually appealing, but also be an inviting space for their attendee to create meaningful...
by Ray Cruz | Jul 24, 2020 | Business, Events, Exhibits, Marketing, Tips & Tricks
With threats like the coronavirus—now more than ever—we are all concerned about how to protect ourselves from harmful bacteria and viruses. Research has indicated that Ultra-violet (UV) and Blue-violet blue light can be an effective way to destroy germs. Hospitals...
by Ray Cruz | May 12, 2020 | Business, Design, Events, Exhibits, Marketing, Press Release, Technology
FOR IMMEDIATE RELEASE Chicago, Illinois, May 12, 2020—Star Incorporated, an event and trade show solutions provider of exhibits, graphics, and event services with over fifty years of proven success in the industry, launched its new virtual exhibit, event, and...
by Ray Cruz | May 5, 2020 | Business, Design, Events, Exhibits, Marketing
We sat with Larry Holtz, Partner at Star—to talk about the latest virtual exhibit trends spurred on by COVID-19, and how virtual exhibits applies to the exhibit and events industry. Q: What is a virtual exhibit? A virtual exhibit is a type of interactive, and...
by Star Marketing | Feb 29, 2016 | Events
Hopefully you’ve read my tips on how to find the best geographical location/city to host your event. Now you need to find the best venue in that city. If you missed the last blog you can catch up on it here. As you begin compiling your list of possibilities keep these...
by Star Marketing | Dec 23, 2015 | Events, Exhibits, Tips & Tricks
Maybe you are getting ready to hold a meeting for the first time or maybe you’ve been hosting the same meeting for years and it’s time for a switch up; either way there are many factors that go into choosing the best location for your event. INFRASTRUCTURE What kind...