by Ray Cruz | Mar 11, 2020 | Business
Conferences and public events are being greatly impacted by the COVID-19 virus as seen over the past 30 days. The threat is serious and specific steps are being taken in an effort to contain the virus. The CDC suggests “Know the facts about coronavirus and help stop...
by Larry Holtz | Feb 27, 2020 | Business
Cultivating New and Existing Customers Technology is changing the way we interact, support and engage customers. By the time your customer reaches the trade show floor, they have engaged your company through one of many communication channels. Trade shows are a unique...
by Larry Holtz | Oct 21, 2019 | Business
There is a better way to qualify consultants and award business, rather than using the RFP (Request for Proposal) process.Good projects start with clear, straightforward communication. Unfortunately, some requests for proposals, or, RFP’s we receive are anything but....
by Star Marketing | Jan 27, 2016 | Business, Exhibits, Tips & Tricks
If you are involved in the trade show exhibit industry, chances are you and your team have asked “Does it make more sense for us to purchase vs rental?” There is more to consider to this question than merely the numbers. But as an accounting manager, numbers are my...
by Ray Cruz | Nov 24, 2015 | Business, Marketing, Tips & Tricks
Looking for marketing ideas to attract, engage, and retain visitors to your next trade show exhibit? Here’s some ideas: PRE-SHOW IDEAS Take advantage of any marketing services available through your respective show. Review the potential benefit of attendee...